"Saigon is a symbol of contrast and diversity. Unlike most other provinces in Vietnam, Saigon has a strong welcoming culture, so the cultural materials here are colorful, with strong contrasts between ancient and modern, between day and night, even contrasting with dishes from the North, Central and South, and all BLEND together skillfully, creating the culture of Saigon."
Creative collaboration with @adidasvietnam.vn
Visual Artist @tungcrazymonkey
Assistant @bngo.c
Graphic design @polaris.arthub
Concept visualize @ninanguyen.co team (3D Visualize @projecte.creative Project Lead @maii.ngan )
#concept #adidas #vietnamart #lighting #mockup #crazymonkeyvisual #tungmonkey
Credits
Brand - Adidas Vietnam
Agency - MVV Ogilvy
Visual Artist - Tung "Crazy Monkey"