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Vinfast VF7
/ 2026
Social Campaign
Format: Digital artwork, VFX, TVC
Artist collab: ATNR - Atsunori Kihara ( audio )
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To kick off the Year of the Horse, in early 2026, The Visual 084 collaborated with the international automotive brand Vinfast to launch the latest VF 7 model along with prominent KOLs. We blended the essence of folk art with contemporary artistic styles, giving Vinfast's latest campaign a distinctive yet modern look.
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EP: Lê Minh Vũ, Huỳnh Kim Vân
(Concept & Key Visual by The Visual 84)
Creative Director: Tùng Monkey
Art Direction: Tùng Monkey, Trần Ngọc Anh Khoa
VFX Editor: Trần Ngọc Anh Khoa, Hà Mạnh Hiếu
Graphic Design: Giang Hoàng , Tùng Monkey
Producer: Tùng Monkey
Assistant Producer: Ngọc Anh, Lê Sĩ Mạnh
(Photo shooting)
Photographer: Hoàng Phúc
Photo Assistant: Lê Quốc Khánh, Nguyễn Thanh Nhật
( On set )
Videography: Từ Gia Huy's Crew
Cam-Op: Thắng Nguyễn
AC: Ngọc Tài, Nguyễn Việt Hoàng
Lighting: Phạm Hồ Tuấn Kiệt. Hoàng Phúc, Trần Nguyễn Gia Lộc, Phạm Hùng Trường, Văn Phát, Vũ Thuận, Nguyễn Hoàng Tây
Production Assistant: Lê Nam
Camera & Lighting Equipment: Từ Gia Huy & CineSpace
(Post Production)
Editor: Từ Gia Huy
VFX Artist: Gia Huy Potter
Color Grading: ZaaHee
Key Visual Scene by The Visual 084
The "contemporary folk" motifs are harmoniously rendered in 3D with the studio photographs, creating depth in the artwork.
Based on the finished key visuals, we developed them into short films with character transition effects and graphics. The effects were roughly edited using traditional 3D software, and AI was used for final rendering.
The Visual 084 fully develops ideas with detailed 3D sketches, helping to specify workflows and minimize implementation time.
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